The Chernobyl/Fukushima Problem: Why Worst-Case Scenario Bias Makes Us Less Safe

Emergency preparedness experts default to Chernobyl and Fukushima when planning for radiological incidents, but this worst-case scenario bias causes panic, inappropriate responses, and potentially more harm than the radiation itself.

Dec 9, 2025

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13 min read

Risk Communication

Why Crisis Communicators Are Preparing for the Wrong Threats: BCI Horizon Scan Report 2025 Analysis

The BCI Horizon Scan Report 2025 reveals a critical perception gap in crisis management. Safety incidents dominate actual disruptions at 14.64 but rank only #16 in future concerns at 3.61. Crisis communicators must shift their focus from cyber threats to physical safety, staff wellbeing, and supply chain vulnerabilities to protect organizational resilience effectively.

Nov 27, 2025

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12 min read

Research

Emergency Communication

When Your Emergency Alert System Becomes the Emergency: The CodeRED Ransomware Crisis

The November 2025 ransomware attack on Crisis24's CodeRED emergency alert system left US municipalities unable to warn residents about life-safety threats, forcing some to resort to door-to-door notifications while exposing critical gaps in crisis communication preparedness.

Dec 10, 2025

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13 min read

How Do You Maintain Crisis Communication When Infrastructure Fails?

Traditional crisis communication plans collapse when infrastructure fails. The Minimum Viable Crisis Communication (MVCC) framework provides a three-tiered response system that works even when phones, internet, and email systems are compromised or completely offline.

Nov 8, 2025

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11 min read

Crisis Communication

Stop Telling Me to "Build Trust": Why Crisis Communication's Favorite Mantra Is Broken

Trust cannot be the universal cornerstone of crisis communication. Research shows it's just one of twelve outrage factors, culturally contingent, and sometimes dangerous—here's what actually works in 2025.

Nov 3, 2025

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16 min read

Research

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Why Do Organizations Fail at Crisis Response Despite Having Advanced AI Tools?

Traditional approval processes create a critical velocity gap between AI-powered crisis detection and human decision-making authority, causing organizations to lose control of narratives at the exact moment speed matters most, this framework shows how to bridge that gap in 2026.

Oct 25, 2025

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21 min read

Philippe Borremans

Why Do Organizations Fail at Crisis Response Despite Having Advanced AI Tools?

Why Is Business Continuity's 'Back to Basics' Movement Creating a Crisis Communication Blind Spot?

The BCI Continuity and Resilience Report 2025 reveals that 45.5% of organizations now separate resilience from business continuity, creating a dangerous gap where crisis communication accountability falls through the cracks, leaving reputation management without operational knowledge or strategic authority when disruptions strike.

Oct 25, 2025

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12 min read

Philippe Borremans

Why Is Business Continuity's 'Back to Basics' Movement Creating a Crisis Communication Blind Spot?

Crisis Communication Is Now a Legal Obligation: What the New Regulatory Landscape Means for Your Organization

New regulations from the SEC, EU NIS2, and DORA have transformed crisis communication from discretionary PR into a legally mandated governance function with tight deadlines, million-dollar penalties, and personal executive liability.

Oct 13, 2025

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12 min read

Philippe Borremans

Crisis Communication Is Now a Legal Obligation: What the New Regulatory Landscape Means for Your Organization

When Audiences Fragment: The End of Broadcast Crisis Communication (Part 2 of 5)

Traditional crisis communication strategies fail in today's fragmented media landscape. Learn how the Micro-Influencer Retainer Network (MIRN) strategy helps brands reach scattered audiences through authentic community voices instead of failed broadcast messaging.

Sep 25, 2025

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12 min read

Philippe Borremans

When Audiences Fragment: The End of Broadcast Crisis Communication (Part 2 of 5)

The Chernobyl/Fukushima Problem: Why Worst-Case Scenario Bias Makes Us Less Safe

Why Crisis Communicators Are Preparing for the Wrong Threats: BCI Horizon Scan Report 2025 Analysis

When Your Emergency Alert System Becomes the Emergency: The CodeRED Ransomware Crisis

How Do You Maintain Crisis Communication When Infrastructure Fails?

Stop Telling Me to "Build Trust": Why Crisis Communication's Favorite Mantra Is Broken

Most Popular

Latest Articles

Why Do Organizations Fail at Crisis Response Despite Having Advanced AI Tools?

Why Is Business Continuity's 'Back to Basics' Movement Creating a Crisis Communication Blind Spot?

Crisis Communication Is Now a Legal Obligation: What the New Regulatory Landscape Means for Your Organization

When Audiences Fragment: The End of Broadcast Crisis Communication (Part 2 of 5)

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