How Are Leading Organisations Preparing for Tomorrow's Crises Today?

New research from the European Communication Monitor reveals that crisis resilience is built before disasters strike—through values integration, intergenerational talent management, and systematic leadership coaching. Chief communication officers managing billions in revenue share what actually works.

Jan 15, 2026

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9 min read

Research

Why Crisis Communication Teams Aren't Ready for AI Deepfakes: Survey Reveals Critical Gaps

A 2025 survey of 102 crisis communication professionals reveals 77% have no protocols for AI deepfakes despite rating them as critical threats, while testing gaps and departmental silos undermine preparedness across organisations of all sizes.

Jan 8, 2026

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13 min read

Research

Navigating the Polycrisis: An Insights Report for CCOs and Strategic Communicators

The World Economic Forum's 2026 Global Risks Report reveals how interconnected geopolitical, technological, and societal crises are reshaping communication strategy—here's what CCOs need to build, practise, and resource now.

Jan 19, 2026

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14 min read

When Your Emergency Alert System Becomes the Emergency: The CodeRED Ransomware Crisis

The November 2025 ransomware attack on Crisis24's CodeRED emergency alert system left US municipalities unable to warn residents about life-safety threats, forcing some to resort to door-to-door notifications while exposing critical gaps in crisis communication preparedness.

Dec 10, 2025

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13 min read

Emergency Communication

The Chernobyl/Fukushima Problem: Why Worst-Case Scenario Bias Makes Us Less Safe

Emergency preparedness experts default to Chernobyl and Fukushima when planning for radiological incidents, but this worst-case scenario bias causes panic, inappropriate responses, and potentially more harm than the radiation itself.

Dec 9, 2025

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13 min read

Risk Communication

Latest Articles

Why Crisis Communicators Are Preparing for the Wrong Threats: BCI Horizon Scan Report 2025 Analysis

The BCI Horizon Scan Report 2025 reveals a critical perception gap in crisis management. Safety incidents dominate actual disruptions at 14.64 but rank only #16 in future concerns at 3.61. Crisis communicators must shift their focus from cyber threats to physical safety, staff wellbeing, and supply chain vulnerabilities to protect organizational resilience effectively.

Nov 27, 2025

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12 min read

Philippe Borremans

Why Crisis Communicators Are Preparing for the Wrong Threats: BCI Horizon Scan Report 2025 Analysis

How Do You Maintain Crisis Communication When Infrastructure Fails?

Traditional crisis communication plans collapse when infrastructure fails. The Minimum Viable Crisis Communication (MVCC) framework provides a three-tiered response system that works even when phones, internet, and email systems are compromised or completely offline.

Nov 8, 2025

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11 min read

Philippe Borremans

How Do You Maintain Crisis Communication When Infrastructure Fails?

Stop Telling Me to "Build Trust": Why Crisis Communication's Favorite Mantra Is Broken

Trust cannot be the universal cornerstone of crisis communication. Research shows it's just one of twelve outrage factors, culturally contingent, and sometimes dangerous—here's what actually works in 2025.

Nov 3, 2025

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16 min read

Philippe Borremans

Stop Telling Me to "Build Trust": Why Crisis Communication's Favorite Mantra Is Broken

Why Do Organizations Fail at Crisis Response Despite Having Advanced AI Tools?

Traditional approval processes create a critical velocity gap between AI-powered crisis detection and human decision-making authority, causing organizations to lose control of narratives at the exact moment speed matters most, this framework shows how to bridge that gap in 2026.

Oct 25, 2025

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21 min read

Philippe Borremans

Why Do Organizations Fail at Crisis Response Despite Having Advanced AI Tools?

How Are Leading Organisations Preparing for Tomorrow's Crises Today?

Why Crisis Communication Teams Aren't Ready for AI Deepfakes: Survey Reveals Critical Gaps

Navigating the Polycrisis: An Insights Report for CCOs and Strategic Communicators

When Your Emergency Alert System Becomes the Emergency: The CodeRED Ransomware Crisis

The Chernobyl/Fukushima Problem: Why Worst-Case Scenario Bias Makes Us Less Safe

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Latest Articles

Why Crisis Communicators Are Preparing for the Wrong Threats: BCI Horizon Scan Report 2025 Analysis

How Do You Maintain Crisis Communication When Infrastructure Fails?

Stop Telling Me to "Build Trust": Why Crisis Communication's Favorite Mantra Is Broken

Why Do Organizations Fail at Crisis Response Despite Having Advanced AI Tools?

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