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Capacity Building


Why AI Crisis Communication Simulations Are Teaching You the Wrong Lessons

Feb 17, 2026

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11 min read

Why AI Crisis Communication Simulations Are Teaching You the Wrong Lessons

AI can accelerate crisis communication preparation — but current simulation tools miss the adversarial dynamics that make real crises dangerous. Here's what experienced practitioners need to understand, and what better design looks like.

Philippe Borremans
Philippe Borremans
Why Is Business Continuity's 'Back to Basics' Movement Creating a Crisis Communication Blind Spot?

Oct 25, 2025

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12 min read

Why Is Business Continuity's 'Back to Basics' Movement Creating a Crisis Communication Blind Spot?

The BCI Continuity and Resilience Report 2025 reveals that 45.5% of organizations now separate resilience from business continuity, creating a dangerous gap where crisis communication accountability falls through the cracks, leaving reputation management without operational knowledge or strategic authority when disruptions strike.

Philippe Borremans
Philippe Borremans
Beyond the Playbook: Five Strategic Imperatives Reshaping Crisis Communication (Part 1 of 5)

Sep 17, 2025

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13 min read

Beyond the Playbook: Five Strategic Imperatives Reshaping Crisis Communication (Part 1 of 5)

This is the first in a five-part series examining the strategic imperatives reshaping crisis communication for the next decade.

Philippe Borremans
Philippe Borremans

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