Crisis Communication Is Now a Certified Requirement

GRS 1001-RN:2026 is out. And for the first time, we have a seat at the table by default

Long read: What AI, sacred cows, and the next generation have in common.

About AI, Intelligence vs. judgement — and why the next generation of crisis communicators might be the strongest yet.

When the War Is Everywhere at Once

When financial instruments become weapons, prayer apps become psychological operations platforms, and misinformation spreads faster than your approval process, crisis communicators need a fundamentally different intelligence model — as the 2026 Middle East conflict has made brutally clear.

Can Emergency Managers Trust AI-Generated Crisis Messages? Research Meets Reality

The Homemade Crisis Room Is Here: How Free OSINT Tools Are Changing Situational Awareness for Good

Free, open-source situational awareness platforms now give crisis and risk professionals access to real-time global intelligence that once required six-figure enterprise contracts — and the governance gap this creates is the new professional frontier.

What Is Narrative Intelligence, and Why 45% of CCOs Will Adopt It by 2029?

Gartner's Top Predictions to Inform 2026 Comms Strategies forecasts that 45% of Chief Communications Officers will adopt narrative intelligence technologies by 2029 — yet only 14% plan to invest in the next 18 months. Here's what that gap means for your crisis communication strategy.

Why AI Crisis Communication Simulations Are Teaching You the Wrong Lessons

AI can accelerate crisis communication preparation — but current simulation tools miss the adversarial dynamics that make real crises dangerous. Here's what experienced practitioners need to understand, and what better design looks like.

Storm Kristin: When National Crisis Communication Excellence Meets the Last-Mile Problem

A Crisis Communicator's Field Notes from Six Days Without Power

Navigating the Polycrisis: An Insights Report for CCOs and Strategic Communicators

The World Economic Forum's 2026 Global Risks Report reveals how interconnected geopolitical, technological, and societal crises are reshaping communication strategy—here's what CCOs need to build, practise, and resource now.

How Are Leading Organisations Preparing for Tomorrow's Crises Today?

New research from the European Communication Monitor reveals that crisis resilience is built before disasters strike—through values integration, intergenerational talent management, and systematic leadership coaching. Chief communication officers managing billions in revenue share what actually works.

Why Crisis Communication Teams Aren't Ready for AI Deepfakes: Survey Reveals Critical Gaps

A 2025 survey of 102 crisis communication professionals reveals 77% have no protocols for AI deepfakes despite rating them as critical threats, while testing gaps and departmental silos undermine preparedness across organisations of all sizes.

When Your Emergency Alert System Becomes the Emergency: The CodeRED Ransomware Crisis

The November 2025 ransomware attack on Crisis24's CodeRED emergency alert system left US municipalities unable to warn residents about life-safety threats, forcing some to resort to door-to-door notifications while exposing critical gaps in crisis communication preparedness.

The Chernobyl/Fukushima Problem: Why Worst-Case Scenario Bias Makes Us Less Safe

Emergency preparedness experts default to Chernobyl and Fukushima when planning for radiological incidents, but this worst-case scenario bias causes panic, inappropriate responses, and potentially more harm than the radiation itself.

Why Crisis Communicators Are Preparing for the Wrong Threats: BCI Horizon Scan Report 2025 Analysis

The BCI Horizon Scan Report 2025 reveals a critical perception gap in crisis management. Safety incidents dominate actual disruptions at 14.64 but rank only #16 in future concerns at 3.61. Crisis communicators must shift their focus from cyber threats to physical safety, staff wellbeing, and supply chain vulnerabilities to protect organizational resilience effectively.

How Do You Maintain Crisis Communication When Infrastructure Fails?

Traditional crisis communication plans collapse when infrastructure fails. The Minimum Viable Crisis Communication (MVCC) framework provides a three-tiered response system that works even when phones, internet, and email systems are compromised or completely offline.

Stop Telling Me to "Build Trust": Why Crisis Communication's Favorite Mantra Is Broken

Trust cannot be the universal cornerstone of crisis communication. Research shows it's just one of twelve outrage factors, culturally contingent, and sometimes dangerous—here's what actually works in 2025.

Why Do Organizations Fail at Crisis Response Despite Having Advanced AI Tools?

Traditional approval processes create a critical velocity gap between AI-powered crisis detection and human decision-making authority, causing organizations to lose control of narratives at the exact moment speed matters most, this framework shows how to bridge that gap in 2026.

Why Is Business Continuity's 'Back to Basics' Movement Creating a Crisis Communication Blind Spot?

The BCI Continuity and Resilience Report 2025 reveals that 45.5% of organizations now separate resilience from business continuity, creating a dangerous gap where crisis communication accountability falls through the cracks, leaving reputation management without operational knowledge or strategic authority when disruptions strike.

Crisis Communication Is Now a Legal Obligation: What the New Regulatory Landscape Means for Your Organization

New regulations from the SEC, EU NIS2, and DORA have transformed crisis communication from discretionary PR into a legally mandated governance function with tight deadlines, million-dollar penalties, and personal executive liability.

When Audiences Fragment: The End of Broadcast Crisis Communication (Part 2 of 5)

Traditional crisis communication strategies fail in today's fragmented media landscape. Learn how the Micro-Influencer Retainer Network (MIRN) strategy helps brands reach scattered audiences through authentic community voices instead of failed broadcast messaging.

How Do Deepfakes Threaten Your Crisis Communication Strategy in 2025?

Part 1 of 5: Deepfake fraud surged 3,000% in 2023, costing businesses $500,000 per incident. Crisis leaders need new frameworks to combat AI-generated disinformation that spreads before traditional response teams can even assemble.

Beyond the Playbook: Five Strategic Imperatives Reshaping Crisis Communication (Part 1 of 5)

This is the first in a five-part series examining the strategic imperatives reshaping crisis communication for the next decade.

When Disasters Strike: How Emergency Communication Timing Determines Who Lives and Dies

The Complete CEO Crisis Preparedness Guide: How Corporate Communication Leaders Can Navigate Executive Scandals

From Viral Moments to Board Decisions: Modern Communication Strategies for CEO Crises

Beyond Vaccines: A Risk Communicator's Guide to Countering Sophisticated Disinformation