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Crisis Communication

Tool ReviewGuest AuthorHow ToResearchRisk CommunicationInterviewsCrisis CommunicationArtificial IntelligenceEmergency Communication
ResearchResearch
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The Persuasion Machines: New Crisis Playbooks for AI-Driven Reputation Threats
May 07, 2025

The Persuasion Machines: New Crisis Playbooks for AI-Driven Reputation Threats

University of Zurich study reveals AI systems 6x more persuasive than humans, forcing a rethink of communication defense strategies

Philippe Borremans
Philippe Borremans
ResearchResearch
+3+3
Report: The Crisis in Crisis Communications
Apr 30, 2025

Report: The Crisis in Crisis Communications

Why the world is running out of the people we need most when crises strike.

Philippe Borremans
Philippe Borremans
Risk CommunicationRisk Communication
+2+2
Conceptual and Practical Differences Between Risk, Emergency, and Crisis Communication
Apr 07, 2025

Conceptual and Practical Differences Between Risk, Emergency, and Crisis Communication

Distinguishing Risk, Emergency, and Crisis Communication Across Theory, Timing, and Application

Philippe Borremans
Philippe Borremans
How ToHow To
+1+1
Common Crisis Communication Mistakes and Solutions
Apr 03, 2025

Common Crisis Communication Mistakes and Solutions

Philippe Borremans
Philippe Borremans
Crisis CommunicationCrisis Communication
Power vacuum: Heathrow's crisis in the dark
Mar 26, 2025

Power vacuum: Heathrow's crisis in the dark

When the lights went out at Britain's busiest airport, so did its crisis communications strategy

Philippe Borremans
Philippe Borremans
Crisis CommunicationCrisis Communication
+1+1
When Trade Wars Strike: How AI Built a Complete (draft) Crisis Communications Plan
Mar 19, 2025

When Trade Wars Strike: How AI Built a Complete (draft) Crisis Communications Plan

Game theory applied to the trade war between the USA and Canada

Philippe Borremans
Philippe Borremans
Crisis CommunicationCrisis Communication
+1+1
Tech's Deepfake Crisis: The Game Theory Approach
Mar 05, 2025

Tech's Deepfake Crisis: The Game Theory Approach

The Deepfake Crisis That Shook Tech—And What Game Theory Revealed About It

Philippe Borremans
Philippe Borremans
ResearchResearch
+3+3
Why 'Natural Disasters' Is a Dangerous Myth (+ What Smart Communicators Do Instead)
Feb 26, 2025

Why 'Natural Disasters' Is a Dangerous Myth (+ What Smart Communicators Do Instead)

The Multihazard Reality: Preparing Your Message for Complex Crises

Philippe Borremans
Philippe Borremans
Crisis CommunicationCrisis Communication
+1+1
Deepfakes: When seeing is no longer believing
Feb 19, 2025

Deepfakes: When seeing is no longer believing

How to prepare for a deep fake related crisis.

Philippe Borremans
Philippe Borremans
How ToHow To
+1+1
Understanding and Combating Rage Farming: A Practical Guide
Feb 17, 2025

Understanding and Combating Rage Farming: A Practical Guide

Philippe Borremans
Philippe Borremans
How ToHow To
+1+1
Crisis Simulations Are Broken - Let's Discuss
Feb 13, 2025

Crisis Simulations Are Broken - Let's Discuss

Launching a series of 10 articles discussing the why and how we need to change the way we create crisis simulations.

Philippe Borremans
Philippe Borremans
How ToHow To
+1+1
Manufacturing Outrage: A Primer on Rage Farming
Feb 06, 2025

Manufacturing Outrage: A Primer on Rage Farming

How Social Media Agitators Turn Corporate News into Digital Riots

Philippe Borremans
Philippe Borremans
"Wag The Dog" is a curated newsletter blending insights on risk, crisis and emergency communication with the evolving roles of technology and AI.

Wag The Dog Newsletter

"Wag The Dog" is a curated newsletter blending insights on risk, crisis and emergency communication with the evolving roles of technology and AI.

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