
The Warning Lexicon for Crisis Communication
The Optus Crisis Communication Case Study and the Warning Lexicon - two invaluable resources for crisis communication professionals.
Philippe Borremans /
Deciphering OpenAI's Post-Altman Communication Strategy
The firing of Sam Altman at OpenAI isn't only a major event in the tech industry but also a fascinating story with lessons for public relations and corporate communications.
Philippe Borremans /

The Top 5 Risks for 2024
An overview of the Business Continuity Institute (BCI) Horizon Scan Report 2023 results.
Philippe Borremans /

How AI Could Both Enhance and Undermine Effective Crisis Communication
Navigating the Dual Outcomes of AI on the Crisis Communicator's Toolkit
Philippe Borremans /

How Humane's AI Pin could change crisis communication.
Looking at the potential of AI driven wearable technology on crisis communication and emergency management
Philippe Borremans /

GPT4 new features - what do they mean for crisis communicators?
Looking at the potential use of OpenAI's GPT4 updates in the context of crisis communication.
Philippe Borremans /

Strategic Outlook 2024: What It Means for Crisis Communicators
Analysing the 'Strategic Outlook 2024 Report': Understanding its Implications for the Evolving Field of Crisis Communication
Philippe Borremans /

The 4-Rs of Resilience in Crisis Communication
The "4Rs" - Robustness, Resourcefulness, Rapid Recovery, and Redundancy - provide a practical, resilience-based framework for managing crisis communication.
Philippe Borremans /

Your Expertise Needed: Drafting a Code of Ethics for AI in Crisis Communication
Trying to document the ethical use of Artificial Intelligence (AI) in crisis communication.
Philippe Borremans /

Red Teaming: A forward-looking approach to Crisis Communication Preparedness
Explore the power of Red Teaming in crisis preparedness for PR and corporate communications. Learn to test plans, uncover vulnerabilities, and build resilience.
Philippe Borremans /

Crisis Communication Planning with AI: Before, During, and After a Crisis
Enhancing the Planning Process with AI: A Potential Guide to Crisis Preparedness, Response, and Recovery
Philippe Borremans /

PR Professionals as Ethical AI Gatekeepers
Exploring the roles that Public Relations experts can play in navigating the complexities of generative AI technologies
Philippe Borremans /

Risk and Crisis Communication Theories Compared
A comparison of two fundamental crisis & risk communication theories: Peter Sandman's Risk Communication and Timothy Coombs' SCCT
Philippe Borremans /

Crisis Communication: Unpacking ChatGPT's Voice and Image Capabilities
Recent ChatGPT releases have introduced significant new features that have the potential to transform crisis communication techniques.
Philippe Borremans /

AI's impact on Public Relations and Crisis Management
A brand new report by Quadriga University in Berlin and an insightful video podcast by veteran Crisis Managers.
Philippe Borremans /

Two must read reports analysed - AI and Crisis Communication Summary
Covering the most importants points related to crisis communication and AI covered in the European Communication Monitor Report 2023 and "Humans needed, more than ever" from CIPR
Philippe Borremans /

Crisis Communication Competencies - do we have what it takes?
An overview of crisis communication skills, knowledge and attitudes in the absence of a capability framework
Philippe Borremans /

Using Podcasts During Emergencies: Exploring the Benefits of AI
In this article, I’ll be looking at the use of podcasts during emergencies and how artificial intelligence is reshaping this niche application.
Philippe Borremans /

Risk Communication versus Crisis Communication - what do researchers think?
I've been doing a deep dive into research on risk communication versus crisis communication - let me walk you through what I've learned.
Philippe Borremans /